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About us

About us

A Few Words About​ Who We Are​

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Sheree Simpson

Passionate about travel, the magic of the African continent, and exploring new places, Sheree Simpson, a seasoned tourism expert, founded "Africa in Your Hands." This venture connects travelers with extraordinary experiences, turning their travel dreams into reality.

With over thirty years in the tourism industry, Sheree's knowledge, experience, and strong relationships with clients and industry peers in South Africa and globally are unparalleled. Her outgoing personality and professional acumen have earned her the trust and respect of those she works with.

A true people's person, wildlife and nature enthusiast, avid foodie, lover of fine wine, and advocate for excellent service, Sheree understands what travelers seek in their adventures. "Africa in Your Hands" represents a portfolio of quality properties and collections that embody excellence and authenticity, ensuring unforgettable travel experiences.

Caroline Daniel

Caroline believes that every traveller’s bucket list should be different and if you can dream it, then you can do it! She’s a firm believer that travel is the best medicine for the soul, that it should take your breath away and turn everyone into storytellers.

With over 30 years in the tourism industry Caroline has had the privilege of working for global leading hospitality companies, the likes of Southern Sun, Protea Hospitality and Preferred Hotels & Resorts in senior positions, specialising in Regional and International Sales, Revenue and Marketing covering Africa, as well as the Globe and is well known for her professionalism and transparency.

She simply loves the outdoors, is incredibly passionate about wildlife conservation, a firm lover of a good red wine and Sunday roast and only believes in doing things to perfection.

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Why Travel, Why Experience

Travel expands the mind, body and soul – giving you the time to drink deeply of life, savour the present moment and allow the magic and mystery of the African continent to help you to realise your every wish.

meaning of the logo

Covering the continent of Africa, the colours epitomise what our continent is all about... the blue of the ocean, brown of the deserts, stone is for our magnificent Safari/bush & the green for environmentally friendly – something Africa as a Continent work towards………

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Our Partners

We are proud to represent a diversity of products that highlight a range of wonderful possibilities and experiences.

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