About us

About us

A Few Words About​ Who We Are​


Passionate about travel, the magic of the African continent, and exploring new places, Sheree Simpson, a seasoned tourism expert, founded "Africa in Your Hands." This venture connects travelers with extraordinary experiences, turning their travel dreams into reality.

With over thirty years in the tourism industry, Sheree's knowledge, experience, and strong relationships with clients and industry peers in South Africa and globally are unparalleled. Her outgoing personality and professional acumen have earned her the trust and respect of those she works with.

A true people's person, wildlife and nature enthusiast, avid foodie, lover of fine wine, and advocate for excellent service, Sheree understands what travelers seek in their adventures. "Africa in Your Hands" represents a portfolio of quality properties and collections that embody excellence and authenticity, ensuring unforgettable travel experiences.

Why Travel, Why Experience

Travel expands the mind, body and soul – giving you the time to drink deeply of life, savour the present moment and allow the magic and mystery of the African continent to help you to realise your every wish.

meaning of the logo

Covering the continent of Africa, the colours epitomise what our continent is all about... the blue of the ocean, brown of the deserts, stone is for our magnificent Safari/bush & the green for environmentally friendly – something Africa as a Continent work towards………


Our Partners

We are proud to represent a diversity of products that highlight a range of wonderful possibilities and experiences.

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